Parking Feasibility Study
The go/no-go answer you need before you spend a dollar on paving, permits, or pro formas — with an initial operator-grade deliverable in 48 hours, three engagement tiers (Standard, Expanded, Institutional) scoped on a 30-minute call, and a formal proposal with pricing in your inbox within one business day.
Operator-Grade Feasibility Deliverables in 48 Hours
A Wins Parking feasibility study answers the go/no-go question every property owner needs before spending money on paving, permits, or pro formas. Our initial deliverable lands in 48 hours and includes a preliminary demand model, competitor pricing scan, site constraint review, and rough revenue projection. Unlike academic feasibility studies that produce binders nobody reads, our work product is built by operators who run lots every day — so the numbers reflect what a property will actually earn under professional management, not theoretical maxima.
Revenue Optimization DesignSite PlanningParking Lot CalculatorThree Engagement Tiers Scoped on a 30-Minute Call
We offer Standard, Expanded, and Institutional feasibility tiers scoped to the size and complexity of the investment decision. Standard studies cover surface lots and small expansions with revenue projections, demand analysis, and a one-page recommendation. Expanded studies add competitor mystery shopping, traffic counts, financial sensitivity modeling, and stakeholder interviews. Institutional studies meet the documentation standards of lenders, municipal review boards, and institutional investors — including a sealed engineer's report, full pro forma with debt service coverage, and a defensible market study suitable for capital raise documentation.
Cost GuideConstruction ProcessLand to Parking Lot ConversionSite Feasibility Scorecard and Decision Timeline
Every feasibility engagement produces a Site Feasibility Scorecard rating the property across demand, access, zoning, utility availability, soil conditions, competitor density, and operational complexity. Properties scoring above 70 typically proceed to design and construction; scores below 50 trigger a candid conversation about whether the project should be reshaped, repositioned, or abandoned before further capital is committed. Most owners receive a formal proposal with pricing within one business day of the scoping call and complete the full feasibility cycle within 2-4 weeks.
Feasibility Studies OverviewFree Design ConsultationContact UsDocumentation Standards for SBA, Bank, and Bond Financing
Our Institutional-tier feasibility studies meet documentation standards required by SBA 7(a) and 504 loans, conventional commercial real estate lenders, and municipal bond underwriters. Deliverables include independently sourced market data, sealed engineer reports, audited comparable property pro formas, debt-service coverage analysis under three rate scenarios, and the appendix exhibits underwriters require. The documentation package is delivered in lender-ready format, eliminating costly back-and-forth during loan committee review.
Cost GuideInvestment OpportunitiesLand to Parking Lot ConversionRelated Parking Design Services
Parking design and feasibility work spanning autonomous-vehicle-ready layouts, university campuses, and design-build delivery — see our portfolio and feasibility studies.
Autonomous Vehicle Parking DesignDesign-Build Parking DeliveryUniversity & Campus Parking DesignParking Design PortfolioParking Lot DesignHow fast can Wins Parking turn around a feasibility study?
Every engagement begins with a 48-hour initial feasibility deliverable: an operator-grade memo with our preliminary go / no-go read, demand snapshot, indicative revenue band, and the three biggest risks. Expanded and Institutional engagements layer the full bound report and editable financial model on top of that 48-hour first look.
How much does a parking feasibility study cost?
Wins Parking offers three tiers — Standard, Expanded, and Institutional — scoped by site complexity, parcel size, number of use cases, and jurisdictional reach. Pricing is shared on the scoping call. Request your study and we will send pricing alongside the proposal within one business day.
What does a parking feasibility study include?
Every study includes site analysis, primary 7-day traffic counts, demand-generator inventory within a one-mile radius, competitive landscape audit, preliminary site plan with optimized space counts and ADA placement, five-year financial pro forma in base/upside/downside cases, debt sensitivity, cap-rate-driven exit valuation, IRR and cash-on-cash return, zoning and permit pathway, and a clear go/no-go/conditional-go recommendation.
How accurate are your revenue projections?
Base-case projections across 38 post-study Wins Parking managed lots have landed within ±7% of Year 1 actual revenue. Downside cases have cleared the floor in every recession-scenario cycle modeled. Accuracy comes from calibrating every assumption against actual operating data from the parking assets we manage across the Rocky Mountain West.
Will the study satisfy lender or investor due-diligence requirements?
Yes. Reports have been accepted as primary feasibility evidence by institutional lenders including community and regional banks, SBA lenders, and private credit funds. Every assumption carries a data-source citation.
Do you produce studies for sites outside Colorado?
Yes. Studies are produced nationally with senior team members on-site for the inspection phase regardless of geography. Traffic-counting operations are subcontracted to vetted local partners outside our operating footprint, with all data reviewed by our senior team.
What happens if our project doesn't pencil?
You receive a clear no-go recommendation with the three most important reasons, an explanation of what would need to change for the project to work, and — where applicable — an alternative-use recommendation. A defensible no-go is the most expensive piece of paper to write and the most valuable one to receive.